Industry
Floral importing and distribution
Challenge
Allure Farms managed inbound logistics and outbound shipments from 22 countries, processing thousands of boxes daily. Their previous system lacked integration, forcing the team to rely on manual sales steps, invoicing, and disconnected workflows that limited efficiency and distracted from business growth.
Results
Manual processes were eliminated, sales increased dramatically, and e-commerce grew to represent 30% of overall sales.
Key product
Komet Sales
+
countries
Imports from expanded supplier network
+
years
Time using Komet
%
active users
sales increase
%
of total sales
generated through e-commerce
“Komet Sales is a very powerful tool. I’m a big fan of it. It will be a huge asset to any company that uses it.”
Daniel Uribe
Chief Operating Officer
About your customer
Allure Farms imports plants and flowers from 22 countries of origin and distributes them throughout the United States. The company operates seven days a week, managing inbound logistics and outbound shipments of thousands of boxes on a daily basis. As the business grew, the team needed a more efficient way to manage sales operations and focus on expansion.
The Challenge
Before implementing Komet Sales, Allure Farms relied on a system that was intended to connect all sales processes but failed to integrate with other tools. As a result, employees had to manage many steps manually.
Key challenges included:
- Disconnected systems that did not communicate with each other
- Manual invoicing processes
- Limited workflow automation
- Time-consuming sales operations that reduced focus on growth
As Daniel Uribe explained, many operational pieces needed to “link up just right” to make the workflow efficient—but they didn’t.
The Solution
Allure Farms implemented Komet Sales, a web-based platform designed specifically for floral companies, to automate and unify their operations.
Workflow Automation & Integration
Komet Sales automated sales, inventory updates, invoicing, logistics, labeling, and accounting processes, eliminating manual tasks and linking all functions within one platform.
Payments & Order Control
With credit card integration, orders are only processed once payment is confirmed, ensuring nothing is shipped without payment and fully automating the payment workflow.
Logistics Efficiency
FedEx integration enabled faster order processing, automatic airway bill creation, and easy label printing—saving significant time for the team.
Ease of Adoption
Although some team members were initially hesitant, the platform quickly gained acceptance due to its user-friendly design and ability to “sell without requiring a lot of work.”
Results
- Many manual processes were eliminated
- Sales increased dramatically
- E-commerce now represents 30% of overall sales
- The company efficiently processed a 55% sales increase during peak season
- Operations scaled smoothly while maintaining control and efficiency
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